Sr. Google Analytics Analyst
Job Title: Sr. google Analytics Analyst
Remote: Yes
Industry: Oil/Energy
Long-Term Contract
Compensation: $85 - $89/Hour W2
The Analyst is responsible for analyzing web and mobile app data, contributing to a brand’s strategy involving acquisition and retention, designing, implementing, monitoring, testing, and reporting on analytics. They will be using web tools such as Adobe Analytics, Test & Target, Adobe Mobile Services, and Google Analytics to support all facets of the decision-making platform. They will demonstrate the ability to work independently, drawing conclusions from complex data sets and communicating test results clearly to executives, manager and associates.
Requirements:
Minimum 4+ years in digital analytics (3+ being with Adobe Analytics) with ideally 3-6+ years of combined experience in digital analytics, consulting, web/mobile app analytics, metrics, and optimization based on analytics, however candidates with a strong and provable analytics passion of any experience level will be considered.
· Proven ability in understanding key analytics topics related to adobe analytics such as evars.
· Experience in developing and maintaining business reports, performing ad hoc analysis, and delivering business recommendations? Experience working with and reporting on digital analytics, financial/business reporting and analysis
· Bachelor’s degree required – emphasis on business analysis, project management, marketing, communications, or information systems
· Proven ability to administer Adobe Analytics, create report suites and design SDR’s
· Strong experience creating adobe-based processing rules and classifications
· Knowledge of or experience with at least one: CMS, AAM, AES, Google Analytics, or Adobe Test and Target
· Expertise in creating complex dashboards with sales funnels, flow paths, fallout charts, cohort tables etc.
· Required ability to read basic HTML
