Digital Marketing & AI Specialist

Company Overview:We are a leading company specializing in orthopedic and musculoskeletal conditions, dedicated to clinical research, product development, and innovative business concepts for the general physician population. Our mission is to advance patient care through cutting-edge solutions while supporting healthcare providers with state-of-the-art medical innovations and business strategies.
We are looking for a Digital Marketing & AI Specialist to drive our online presence, optimize our website for SEO, manage social media engagement, and leverage AI-driven marketing strategies to grow our brand and impact.
Key Responsibilities:

Website & SEO: Develop, optimize, and manage the company website for performance, user experience, and search engine rankings.
AI & Automation: Implement AI-driven marketing strategies, such as chatbots, predictive analytics, and automated lead generation.
Content Strategy: Create and manage engaging content, including blog posts, case studies, social media, and email marketing campaigns.
Social Media Management: Oversee company presence on LinkedIn, Twitter, and other platforms to engage the healthcare and research communities.
Paid Advertising & Analytics: Run Google Ads, social media campaigns, and track performance using Google Analytics and other tools.
Email Marketing & Lead Generation: Develop automated email workflows and nurture campaigns for physicians and healthcare professionals.
Market Research & Trends: Stay updated on digital marketing trends in the healthcare and orthopedic industry and implement best practices.

Qualifications & Experience:

Bachelor’s degree in Marketing, Digital Marketing, Computer Science, or a related field.
3+ years of experience in digital marketing, SEO, and AI-driven marketing strategies.
Strong knowledge of Google Analytics, Google Ads, SEMRush, and social media advertising.
Experience with AI tools for marketing, automation, and predictive analytics.
Proficiency in WordPress, HTML/CSS, or website management tools is a plus.
Background in healthcare, medical research, or biotechnology is highly desirable.

Preferred Certifications:

Google Analytics & Google Ads Certifications
HubSpot Content Marketing Certification
SEMRush SEO Toolkit Certification
AI & Machine Learning Certifications (Google, IBM, or Microsoft)
Meta (Facebook) Social Media Marketing Certification

What We Offer:

Remote work flexibility.
Opportunity to work with leading physicians and researchers in orthopedics.
A fast-paced, innovative environment at the intersection of healthcare, AI, and business strategy.

If you are passionate about digital marketing, AI-driven strategies, and making an impact in the medical field, we’d love to hear from you!
Job Type: Contract
Schedule:

8 hour shift
Day shift
Monday to Friday

Work Location: Remote